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S01 - Getting Started
S01L01 - Introduction (1:14) (1:13)
S01L02 - Course Extras (2:39) (2:38)
S01L03 - Course Highlights
S02 - Introduction to Marketing and Growth
S02L01 - Section Overview (0:59) (0:59)
S02L02 - Setting Up Your Goal for the Next 10 Weeks (5:54) (5:53)
S02L03 - Understanding How Users Move Online (11:08) (11:08)
S02L04 - How to Create Value (6:28) (6:27)
S02L05 - Value Creation: 2 Case Studies from 2 Startups (10:14) (10:13)
S02L06 - Finding Your Ideal Fan & Being in Active in Key Channels (9:01) (8:59)
S03 - GROWTH MACHINE: Content Marketing
S03L01 - Developing Your Content Marketing Strategy (15:48) (15:48)
S03L02 - #Exercise: Let's write an article together: How to do research (8:31) (8:30)
S03L03 - #Exercise: Let's write an article together: How to write headlines (12:39) (12:39)
S03L04 - #Exercise: Let's write an article together: How to structure your article (6:57) (6:56)
S03L05 - #Exercise: Let's write an article together: What makes an article go viral (7:47) (7:47)
S03L06 - #Exercise: Let's write an article together: Writing introduction Part 1 (13:29) (13:29)
S03L07 - #Exercise: Let's write an article together: Writing introduction Part 2 (16:40) (16:39)
S03L08 - #Exercise: Let's write an article together: Finishing the article (13:03) (13:02)
S03L09 - R E S U L T S -> See the article live on Medium which became a Medium Top Story
S04 - The Complete Guide to Medium
S04L01 - Medium for Beginners (12:28) (12:28)
S04L02 - Writing on Medium vs on Your Own Blog (12:59) (12:59)
S04L03 - Three Metrics that Matter the Most on Medium (12:43) (12:42)
S04L04 - Reposting Strategy (10:46) (10:46)
S04L05 - Learning From Others (7:28) (7:27)
S04L06 - Successful Articles (3:43) (3:42)
S04L07 - How Medium Works (4:10) (4:09)
S04L08 - Profile Page (7:11) (7:11)
S04L09 - Publications (6:49) (6:48)
S04L10 - Tags (3:10) (3:10)
S04L11 - Recommendations (5:54) (5:53)
S04L12 - Networking on Medium (4:39) (4:38)
S05 - GROWTH ENGINE: Side Projects
S05L01 - Side Projects (10:07) (10:06)
S05L02 - #Exercise: Let's launch a Side Project Together (15:46) (15:46)
S06 - Building Your Own Platform & Assets
S06L01 - Essentials of a Platform (8:21) (8:21)
S06L02 - #Exercise: Let's Build a Platform Together (17:22) (17:22)
S07 - Email Marketing & Social Media
S07L01 - Email Marketing Strategy (12:48) (12:48)
S07L02 - Social Media Strategy (13:42) (13:42)
S08 - Distribution Engines
S08L01 - Community Platforms (5:49) (5:49)
S08L02 - How to Get Featured on Big Media Outlets (6:15) (6:14)
S09 - Closing Note
S09L01 - Closing Note (0:43) (0:43)
S04L11 - Recommendations (5:54)
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